AI Search Optimisation
Search has changed
Your prospects are doing so much more than ‘Googling’. They’re asking tools like ChatGPT, Claude and Gemini for recommendations, getting answers from Google AI Overviews before they click anything, and using AI tools to compare providers. In many cases they're making decisions without ever visiting a website.
If you're not showing up in those answers, you're invisible to a growing part of your market. The businesses building visibility here now will be the hardest to catch later.
What AI search optimisation means for your business
If you've ever Googled your own business and wondered why a competitor appeared instead, AI search makes that problem bigger.
AI systems are constantly deciding which businesses to reference, recommend, and cite. If your website isn't structured clearly enough for them to understand what you do and why you're credible, you won't make the cut.
That's what we fix. The foundations are the same as good SEO: clear content, solid structure, genuine authority. We make sure yours are working hard enough for both humans and machines.
How we approach it
We start by finding out how you're currently showing up in AI search results. Most businesses haven't checked. The results are often surprising.
From there we identify the gaps: unclear content, missing structured data, weak authority signals. We fix what's holding you back, then build from there by strengthening your presence as a trusted, citable source and monitoring how you're represented as AI search continues to evolve.
The principle throughout is simple. A website that clearly explains what you do, who you do it for, and why you're the right choice performs better everywhere. In Google, in AI search, and with the humans who land on your pages.
What we can do for you
Entity and Brand Mapping
We look at how your business, its services, and its expertise are currently understood by AI systems. Where are the gaps? Where are you being misrepresented? This forms the basis of everything else.Structured Data Implementation
We implement the technical markup that gives AI systems clear, reliable context about your business, your services, your content, and your credibility. This is one of the most direct ways to improve how you're represented in AI-generated answers.Content Optimisation
We restructure and improve your existing content so it answers questions clearly, builds topical authority, and is easy for AI systems to reference and cite. This includes FAQs, service pages, and supporting content.Authority Building
AI systems favour sources they can verify and trust. We work on the signals that establish your business as a credible, expert voice in your space: citations, external references, directory presence, and more.AI Visibility Monitoring
We track how and where you're appearing in AI-generated results, report on changes, and adjust the strategy as search behaviour evolves. We treat this as an ongoing process because AI search keeps evolving, and your visibility strategy needs to evolve with it.
Where to start
Free AI Search Readiness Tester
AI Search Snapshot - from £150 per page
AI Search Visibility Roadmap - from £1,200
SEO & AI Search Retainer - from £1,500 per month
This is where sustained growth happens. We implement the roadmap, monitor performance, and keep improving as AI search continues to evolve.
On a retainer you get access to the full Consider team: SEO specialists, structured data expertise, content support, a dedicated account manager, and business development input to strengthen your presence beyond your website too. We provide a proper ongoing partnership, not just a monthly report.
Not sure what you need?
Let’s have a conversation.
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