UI Design
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Challenge
famille are marketing and communications specialists who do things differently. Their approach to working ethically, doing the right thing for people and the planet. That’s the cornerstone of how they work and their brief was to design and build a website that followed their principals.
Marketing and communication
Solution
That meant designing and delivering a website that didn’t compromise on performance, integrity and style while being better for the planet and for people using it. We worked with famille’s brand style to design a site that follows the low carbon web design principles we endorse. The fusion of their style with those principles has resulted in a striking yet minimal design. Full-colour backgrounds, subtle movement and radiuses plus playful elements like their animated globe and custom cursors. We used best practice technologies to ensure the site is engaging and fun without becoming bloated or losing performance.
Impact
The numbers on the famille site speak volumes about the success of the project. 100/100 on most Google metrics. A CO2 impact average of just 0.33grams per page load is further supplemented by famille’s choice to have their website carbon impact monitored by us and offset by our Carbon Offset Your Website offering.
Results
We test every website we build and we're proud to achieve superb metrics across a range of tests. Your new website from Consider Digital is built to perform.
Performance
95
Accessibility
100
Best practices
100
SEO
100
CO2 impact
An efficient page load is a valuable metric for reducing the digital carbon footprint of the project along with a number of other benefits in usability.
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